RTI came up after the "World Conference on Sustainable Tourism: Towards a New Tourist Culture" (Lanzarote, Canary Islands, Spain, April 1995) sponsored by UNESCO. The ITR's main objective has always been promoting the principles of the "CHARTER FOR SUSTAINABLE TOURISM".
RTI is an independent organization and its purpose is implementing actions and programs of sustainable development in the touristic industry. For this target, ITR follows the recommendations of the United Nations Conference on Environment and Development (UNCED, Rio 1992), and of the guidelines from several programs of the World Tourism Organization and UNESCO about sustainable development and cultural and natural heritage protection.
Basquetour is the public society of the Department of Economic Development and Competitiveness of the Basque Government, created in 2006 to lead the promotion and implementation of the strategy for Basque tourism competitiveness, currently defined for Euskadi in the "Strategic Plan of the Basque Tourism 2020" in collaboration with public and private entities that make up Euskadi 's tourism industry.
The mission of the Basque Tourism Agency, Basquetour, is to lead the promotion and implementation of the strategy of tourism competitiveness defined for Euskadi.
The Global Sustainable Tourism Council (GSTC) serves as the international body for establishing and managing standards for sustainable tourism. The GSTC strives to promote sustainable tourism through a common language, and one of its key objectives is to facilitate the adoption and creation of universal principles for sustainable tourism.
The GSTC works towards better understanding of sustainable tourism practices and the adoption of universal sustainable tourism principles around the four pillars of sustainable tourism: effective sustainability planning; maximizing social and economic benefits to the local community; reduction of negative impacts to cultural heritage; and reduction of negative.